SMS for Utilities: Mobile Messaging For Providers

Engage customers and contractors with tailored messaging solutions.

Increase engagement, build trust and maximise return on investment with our turnkey customer communication solutions for utilities providers. Mobile messaging can help address overdue payments by sending timely reminders.

Speak with an expert

With increasing operational costs, customers expect seamless communication with their utilities providers, and fast, effective solutions to their issues. Esendex gives utilities providers the mobile messaging solutions they need to communicate with their customers effectively, build trust, reduce churn and improve their return on investment. Customers can reach out to a customer service representative for assistance with any issues.

Collect small payments more effectively with text messages

Use transactional text messages campaign to reduce contact centre and direct mail costs by prompting customers to settle overdue payment requests and small balances.

Reduce no-shows with contractor appointment alerts and payment and renewal reminders

Remind customers of upcoming service connections and meter readings with SMS for utilities. SMS is a preferred communication channel for many customers, making it an effective method for appointment reminders.

Proactively notify customers of service outages

Cut down on contact centre call volumes by alerting customers of downtime and maintenance work status, where they want; via SMS, RCS or WhatsApp. The importance of sender identification in these messages ensures that customers can recognize the source of the alerts, thereby preventing confusion and enhancing trust.

Solve your communication challenges with a provider that understands the utilities industry

In today’s fast-paced world, effective communication is crucial for utilities companies. Esendex specializes in mobile messaging solutions designed specifically for the unique needs of the utilities sector.

Here’s how we can help:

• Overdue Payments: Send automated SMS reminders to customers with overdue balances, minimizing late payments and improving cash flow.
• Customer Service: Empower your customer service representatives with the ability to Send messages directly to customers, providing quick and efficient support.
• SMS for utilities: Utilize SMS as a reliable and cost-effective communications channel to reach customers with important updates, outage notifications, and emergency alerts.

Esendex understands the importance of a positive Customer Experience. Our team of experts will work closely with you to tailor our services to your specific requirements, ensuring you achieve consistent results.

Integrate text messaging seamlessly with your existing tech stack

Get Esendex set up and connected with your current tools, free from custom code or IT intervention. With quick SalesForce integration and compatibility with Zapier, utility companies spend less time on integration and more time on execution.

Create automated customer service solutions to reduce support costs

Easily build and launch mobile messaging automations that do your heavy lifting for you. From maintenance appointment reminders to payment requests, Esendex relieves the burden of time-consuming tasks, giving your team the capacity to focus on proactive support.

Boost engagement by keeping customers informed on their preferred communication channel

Give your customers the option to communicate on richer messaging channels and watch your engagement soar. By opening up options to engage with your company via WhatsApp, Facebook Messenger, Voice Chat and more, Esendex removes communication barriers and facilitates natural, frictionless customer engagement.

Develop your strategy and scale ROI with enterprise-level support

We care for our customers and are invested in your continued success. We offer a range of support packages tailored to your needs and our team is always on hand to help you launch unique journeys and optimise mobile messaging performance to achieve bigger, better results.

Best Practices for Mobile Messaging

Mobile messaging is a powerful tool for utility companies to communicate with customers and improve their overall experience. To get the most out of mobile messaging, it’s essential to follow best practices. Here are some tips to help you get started:

Monitor and analyze performance: Track the performance of your mobile messaging campaigns to identify areas for improvement and optimize your strategy. Regular analysis helps you understand what works and what doesn’t, allowing you to make data-driven decisions.

Keep your messages concise and clear: Utility customers are busy, so make sure your messages are easy to understand and to the point. Clear communication helps keep customers informed and reduces confusion.

Use personalization: Address customers by name and tailor your messages to their specific needs and preferences. Personalized text messages can significantly enhance customer satisfaction and engagement.

Use segmentation: Divide your customer base into segments based on their behavior, preferences, and demographics to ensure that your messages are relevant and effective. This targeted approach can improve the effectiveness of your campaigns.

Use automation: Automate routine tasks such as sending payment and renewal reminders and notifications to free up staff time and improve efficiency. Automation ensures timely communication and reduces the workload on your customer service representatives.

Measuring Success with Mobile Messaging

Measuring the success of your mobile messaging campaigns is crucial to understanding their impact and making data-driven decisions. Here are some key metrics to track:

Return on investment (ROI): Calculate the ROI of your mobile messaging campaigns to understand their financial impact. A high ROI demonstrates the value of your investment in mobile messaging.

Open rates: The percentage of customers who open your messages. High open rates indicate that your messages are reaching and engaging your audience.

Click-through rates: The percentage of customers who click on links in your messages. This metric helps you understand how compelling your call-to-action is.

Conversion rates: The percentage of customers who take a desired action, such as making a payment or scheduling an appointment. High conversion rates indicate that your messages are effective in driving customer actions.

Customer satisfaction: Track customer satisfaction through surveys or feedback forms to understand how your mobile messaging campaigns are impacting their experience. Positive feedback can be a strong indicator of successful communication.