Marketing Calendar
2025

The first day of the new year is a great day to start afresh.

Whether from a funny video on social media or a joke from a friend, encourage laughter on this day.

This day marks the start of the Year of the Wood Snake, symbolizing growth and renewal.

This day honours those who are fighting and those who have lost their lives to cancer.

This iconic hazelnut spread was launched in 1964 but its roots go back to the early 1800s.

Love, flowers, chocolate, dates. Need we say more?

A day dedicated to these giants of the ocean.

Brighten someone’s day with an unexpected small gesture.

It’s one of the oldest professions known to man! Celebrate the people who work the bar today.

Give your employees some well-deserved recognition today!

Appreciate wildlife, whether it’s the tiny creatures in your garden or the majestic beasts of the savanna and jungle.

Created by UNESCO, this day celebrates books, encouraging young people to discover the fun of reading.

Celebrate the achievements of women and show the ladies in your life how much you value them.

Recognise the role maths plays in all sorts of fields, concepts and ideas.

A day dedicated to educating the world about the importance of sleep and how to help those with sleep problems.

Also known as the Festival of Colours, this Hindu festival celebrates the eternal and divine love of the gods Radha and Krishna.

Recycling will help improve the health of our planet and this day reminds us of that.

Promote happiness and encourage others to find joy in the little moments.

Honour poets, the writing and reciting of poetry and more on this day.

Be prepared to be overloaded with cuteness as today prompts dog lovers to share media of their beloved furry friends.

Appreciate the art that is the theatre, the talented artists behind it and the impact it has on society.

An annual custom consisting of practical jokes and hoaxes that has been celebrated for several centuries.

Autism affects around 1 out of every 150 children globally. This day helps boost awareness of autism and reduce the stigma surrounding it.

On the anniversary of the founding day of the World Health Organisation (WHO), we focus on the health issues that impact people all over the world.

This international day celebrates and encourages diversity, fighting against bullying and discrimination.

A day to celebrate the fine arts and encourage creativity worldwide.

A Christian holiday that commemorates the crucifixion of Jesus and his death at the Calvary.

This Christian holiday celebrates the resurrection of Jesus Christ, three days after he was crucified.

The second day of Easter which marks the second day of the Octave of Easter in Western Christianity.

A day that draws attention to the protection and conservation of the Earth.

The anniversary of the wish that inspired the founding of Make a Wish International, a charity that grants wishes for children with critical illnesses.

The world’s largest celebration of jazz, we come together to appreciate this art, its roots and its impact.

A day that recognises and appreciates the struggles and gains made by workers.

A special day for fans of the Harry Potter saga, this is the date Harry defeated Voldemort in the Battle of Hogwarts.

May the Fourth be with you! This day pays homage to George Lucas’ iconic film series.

An opportunity for people around the globe to celebrate Africa’s vibrant culture and heritage.

Celebrate the mums in your life! Share content and offers focused on mothers.

Celebrate the history and diversity of this fun type of drink which is a British-born, Americanised innovation.

The anniversary of the first successful operation of the laser back in 1960.

A call to take some time to participate in this millennia-old practice, which plays a huge role in many faiths and lifestyles.

An opportunity for students, teachers and the curious to learn more about these ancient creatures who roamed the Earth before we did.

A United Nations day that encourages global awareness and action to protect our environment.

Gin enthusiasts worldwide enjoy and explore the diverse flavors of gin through various events and tastings.

A day to celebrate yoga, the physical, mental and spiritual practice which originates from ancient India.

Tap into your imagination as you celebrate the mythical fairy by reading a tale, watching a show and more.

A day that raises awareness about the opportunities and risks presented by asteroids.

A fun day that encourages you to enjoy everything related to the chicken wing, the world’s favourite finger food.

An awareness day for people to get together and scan the skies for unidentified flying objects.

A day to celebrate the invention and progress of this sweet treat that has been around for 2,500+ years.

Celebrate this delicious barbecue favourite and its long history which starts in the Middle East.

An annual celebration of the emoji which has changed how we communicate digitally.

The day the International Chess Federation (FIDE) was founded, in 1924.

Why wait till December? Celebrate Christmas in July by giving your customers a little surprise gift.

A special day that promotes the importance of friendship, from new and budding to long standing.

Appreciate this refreshing, bubbly, golden drink, its history and the people who make and serve it!

A day dedicated to celebrating one of humanity’s oldest and most beloved pets.

Did you know that 10% of the world is left-handed? This day celebrates this rarity and the struggles they face.

A day where we pay homage to the art form that is photography, from the photos we take on our phones to the ones we commission or see in magazines.

A day dedicated to man’s best friend and the love and value they bring to our daily lives.

Show some love for this iconic, versatile meat which dates back as far as Ancient China.

Discover the versatility and benefits of this tropical fruit which we have used for sustenance for 2,000+ years.

Give your HR and talent acquisition teams the recognition they deserve on this day.

A day that empowers people to get involved in charity events that are happening around the world.

Celebrate the beard and all that it has been, become, and will be in future.

R U OK? Day is a national day of action focused on reminding everyone to ask the question “Are you OK?” emphasising the importance of mental well-being and the power of communication.

A day declared by the UN as 24 hours of non-violence and ceasefire.

The King’s Birthday public holiday in Western Australia.

Coffee is more than a drink, it’s a subculture, a language and lifestyle for some people! And today celebrates this iconic beverage.

Celebrate the world’s animals, show appreciation for them and learn more about the threats we pose to them.

A day devoted to the appreciation of teachers and the role they play in society.

A public holiday celebrating the achievements of workers and the labour movement.

The King’s Birthday public holiday in Queensland.

This day focuses on raising awareness about mental health issues and promoting the importance of mental well-being globally.

Celebrated twice a year, this day encourages astronomy enthusiasts and professionals to share their love and knowledge of outer space with the general public.

In addition to celebrating the glorious cuisines of the world, this day also raises awareness for those who do not have that privilege.

A day to honour this slow-moving creature and promote their safety and preservation.

The Hindu festival of lights celebrates the spiritual victory of good over evil. It’s India’s biggest and most important holiday of the year.

Twirl it, slurp it, scoop it up – pasta is one of the most popular and versatile dishes.

Originating as a Gaelic festival, Halloween is now associated with all things spooky!

Melbourne Cup race day, “the race that stops a nation”. This is a public holiday in Victoria.

A day that honours the project manager and the key role they play in businesses.

A day to promote the importance of being kind to each other, yourself and the world as kindness can bridge the gap between nations.

On every third Thursday of November, we celebrate the value of philosophy and its impact on culture.

An American holiday that kicks off the holiday season and encourages people to give thanks for the harvest and spend time with loved ones.

One of the biggest commerce events of the year, it sees retailers launch highly promoted sales at hugely discounted prices.

Unite to show support for those living with and affected by HIV, and remember those who lost their lives to AIDS.

The next biggest shopping holiday after Black Friday, this day encourages consumers to shop online.

The first text message was sent on this day in 1992 and it read ‘Merry Christmas’.

This day commemorates the Universal Declaration of Human Rights that was established in 1948.

On this day in 1903. man took to the skies for the first time! And this set the stage for many other technological and scientific advancements.

A day that marks the important contribution migrants play and raises awareness for safe migration.

A holiday that commemorates the birth of Jesus Christ, the central figure of Christianity.

A day traditionally dedicated to presenting servants, tradespeople and the poor with gifts, it’s now associated with shopping and sales.

The last day of the year, it’s time to toast to the past and celebrate the arrival of a brand new year!